Real-Time CDP Foundation

Go live with Adobe Real-Time CDP in 12 weeks—clean, governed, and ready for omnichannel activation.

The Challenge: CDP Readiness Is the Real Bottleneck

The promise of a Customer Data Platform is powerful: unified profiles, real-time segmentation, intelligent activation. But most organizations never reach that value—because they fail to lay the right foundation.

Marketing teams want to move fast. IT needs governance. Data teams struggle with identity resolution. And executives demand ROI from day one.

Without alignment, CDP projects stall in endless scoping phases or misfire due to poor data quality and unclear use cases. You can’t personalize in real time if your data isn’t structured, governed, and connected to customer journeys.

Our Solution: A Strategic Quickstart to Unlock Value in 12 Weeks

The Comwrap Reply Quickstart is a fast, structured implementation path for Adobe Real-Time CDP. We don’t just plug in the tech—we prepare your organization to extract value from it. This isn’t just a tech project. It’s a business enablement accelerator—delivered by senior consultants who’ve implemented CDPs across retail, manufacturing, and financial services.

Customer Experience Mapping
We co-create a high-impact customer journey framework with your business stakeholders—defining the touchpoints that matter and aligning use cases to strategic objectives.
Data Resolution Mapping
We help your teams define how identities are matched, stitched, and governed across systems. This includes schema alignment, namespace planning, and cross-channel logic.
Data Governance Blueprint
We design scalable governance frameworks covering data access, usage policies, consent management, and compliance. Built to scale—so your CDP evolves with your organization.
CDP Configuration & Enablement
We configure Adobe Real-Time CDP and ingest initial data sources. Then we guide your team in activating the first use case—typically in Adobe Journey Optimizer, Target, or a 3rd-party channel.

Business Impact: Prove Value Before the Quarter Ends

With our Quickstart, you get results in weeks—not months. This is the starting point for continuous value generation—across acquisition, retention, and experience optimization.

Go live in 12 weeks
with an operational CDP setup
Launch a real use case
not just a proof of concept
Improve time-to-value
by eliminating rework and misalignment
Build cross-functional alignment
across marketing, IT, and data teams
Establish a foundation for scale
personalization, and experimentation

Ideal For: Brands Who Want to Start Right—and Move Fast

You’ve invested in Adobe Real-Time CDP—or you’re about to. But internal complexity, legacy systems, and competing priorities are already slowing things down.

This Rapid Deployment Package is designed for organizations that need clarity, speed, and a strategic foundation—without compromising on long-term scalability.
Enterprises that have licensed Adobe Real-Time CDP
or plan to go live within the next 3–6 months and need a structured, proven approach to move from purchase to production.
Digital, marketing, or data leaders under pressure to show ROI fast
who need more than implementation—they need business alignment, governance, and real-time activation.
Organizations with fragmented data ecosystems
multiple systems of record, disconnected channels, and no unified view of the customer.
Companies looking to operationalize personalization at scale
across web, mobile, email, and paid media—with governed, real-time data at the core.
Brands sunsetting legacy DMPs
and needing a first-party data strategy that meets privacy, compliance, and experience expectations in one unified platform.

Our Delivery Model: Strategy-Led, AI-Native, Execution-Focused

All led by senior consultants who work exclusively in Adobe Experience Platform and Real-Time CDP.

Strategy & Mapping
Define CX goals, key segments, and data sources. Map identity resolution and align on use case priorities.
Governance & Configuration
Build data governance plan, configure schemas, namespaces, and ingestion pipelines.
CDP Setup & Testing
Implement identity stitching, segment creation, and platform readiness validation.
Enablement & Activation
Launch the first use case, train your teams, and hand off with a roadmap for future scale.

Technology & Activation Stack

Our Quickstart is centered around these Adobe Solutions. Everything we build is extensible—ready to scale to additional channels, brands, or markets.

Services: Customer Data Platform
articles-number: 6

Powered by Adobe and made real by our people.

At Comwrap Reply, we help brands create “Moments That Matter” — hyper-personalized, AI-powered experiences that deepen customer relationships. We believe that in today’s digital economy, customers don’t just expect engagement—they expect relevance, immediacy, and emotional resonance at every touchpoint.

That’s why we combine the strategic strength of the Adobe Experience Cloud with the agility of AI-infused execution. As a Platinum Adobe Solution Partner with specializations across AEM (Sites, Assets, Forms, Run & Operate) and Adobe Commerce in both EMEA and the Americas, we deliver solutions that are fast, flexible, and built to scale.

Let’s Launch

Turn your CDP investment into business impact—in just 12 weeks.

Let’s plan your onboarding session.

→ Contact Us